Top tier Frosty Club flower, hand selected from our strongest, best-looking lots.
See how the Private Reserve tier compares to our other tiers
Private Reserve THCa flower is the flagship tier on the Frosty Club menu, reserved for lots with standout potency, structure, and nose that truly belong on the top shelf. Each strain is selected for clean test results, dialed in cure, and real bag appeal so you can put it in front of your pickiest customers with confidence.
Use this chart to explain why Private Reserve sits at the very top of your pricing, potency and presentation ladders. It gives buyers and staff a quick script for when to recommend Private Reserve over Exotic, Indoor, Light Dep, Smalls or Specialty Flower.
| Buying factor | Private Reserve tier | Other tiers |
|---|---|---|
| Price and margins | Private Reserve carries your highest shelf price and is meant for premium tickets, not bargain hunting. The margin story is simple: small batch, rare genetics, and top tier presentation that customers understand will cost more. | The other tiers give you more flexibility on price ladders. Exotic and Indoor sit just below Private Reserve as premium but more approachable options, while Light Dep and Smalls power value programs and Specialty Flower justifies high price per gram through potency rather than traditional top shelf positioning. |
| Potency and test results | Private Reserve is where you showcase your most impressive lab sheets, with many lots pushing 30 percent or more THCa alongside strong minor cannabinoid and terp support. This is the easy answer when someone asks for the strongest classic flower on your menu. | Other tiers still hit hard, but for different reasons. Exotic often pairs high 20s potency with standout flavor, Indoor delivers reliable everyday strength, Light Dep leans into terpene expression from sun grown runs, Smalls mirror the potency of their parent batches, and Specialty Flower goes past everything by using infused techniques to reach extreme test numbers. |
| Bag appeal and presentation | Private Reserve is curated for maximum visual impact: large, uniform buds, thick frost, and a clean hand trimmed look made for glass jars, feature shelves and macro shots. It is the flower you feel comfortable putting dead center in your display. | Other tiers still look strong but make different tradeoffs. Exotic emphasizes unique color, nose and structure, Indoor focuses on consistent premium quality, Light Dep carries a more natural sun grown look, Smalls sacrifice size for price and volume, and Specialty Flower stands out with an intentionally over the top coated appearance that lives in its own visual lane. |
| Consistency and supply | Private Reserve is intentionally limited and curated, but within that lane you prioritize repeatable quality and experience. Buyers can expect tight QC, similar cure and predictable performance whenever a new batch drops under the Private Reserve label. | The other tiers cover a wider range of supply and seasonality. Indoor is your most reliable premium workhorse, Exotic rotates more as new genetics cycle through, Light Dep follows harvest windows, Smalls depend on how each run breaks down, and Specialty Flower production is tied to both base flower availability and isolate inventory. |
| Customer profile and use cases | Private Reserve is built for connoisseurs, VIPs, special occasion shoppers and tourists who lead with quality instead of price. It also resonates with regulars who want a consistent personal stash of the best thing you carry. | Other tiers speak to different segments. Exotic attracts flavor chasers and strain collectors, Indoor serves daily premium smokers, Light Dep appeals to cost conscious customers and extractors, Smalls are perfect for pre roll buyers and budget flower routines, and Specialty Flower is reserved for heavy hitters seeking the wildest potency you offer. |
| Menu role and positioning | Private Reserve is your halo tier. It anchors the very top of the menu, creates a clear ceiling for price and quality, and supports premium bundles, limited drops and staff picks that show off what makes your shop different. | The rest of the tiers fill in the structure beneath that halo. Exotic and Indoor anchor your core premium shelves, Light Dep and Smalls create strong value ladders and promo opportunities, and Specialty Flower lives as a side rail of ultra potent statement SKUs that budtenders can upsell into when the moment is right. |
Private Reserve lots are pulled from the very top of our testing and visual grades, so you are always showing customers some of the strongest and cleanest flower on the menu.
Dense structure, heavy frost, and a dialed-in cure that holds up in jars and bags, giving you display-ready flower that actually looks as premium as it smokes.
Ideal for customers who shop by quality first and price second, helping you convert connoisseurs, regulars, and higher-spend tourists without having to explain the difference.
Simple positioning as “our best lots” makes it easy for staff to recommend Private Reserve as the upgrade option when shoppers ask what you personally would take home.
Private Reserve is reserved for our strongest, most visually impressive lots. To qualify, a strain must show standout test results, clean COAs, dense structure, strong nose, and a dialed-in cure. If it is not something we would confidently put on the very top shelf, it does not get a Private Reserve label.
Yes, Private Reserve is intentionally limited. We only label lots as Private Reserve when the harvest truly warrants it, which means availability can change quickly and some strains may not return. If a Private Reserve strain sells through, the next batch will be evaluated from scratch rather than automatically given the same tier.
Private Reserve is grow-method agnostic. Many of these lots are indoor, but select Exotic or Light Dep batches can qualify when they hit our highest standards for look, aroma, and test results. If it carries the Private Reserve label, it met the same premium criteria regardless of how it was grown.
Most Private Reserve strains test in the upper range of our menu, but potency alone does not decide placement. We look at the full picture: test results, terp profile, bag appeal, and cure. A slightly lower-testing lot with exceptional nose and structure may still qualify, while a high-testing lot with weak visual appeal will not.
The simplest story is: “This is our best flower.” Encourage staff to present Private Reserve as the upgrade option for customers who care most about quality, not just price per gram. Highlight the stronger test results, visual appeal, and cure, and feature these strains prominently on menus, endcaps, and online collections to signal a clear top shelf.
Exotic focuses on special genetics and standout terp profiles, while Indoor highlights controlled-environment flower with consistent quality. Private Reserve sits above both as the tier for our best overall lots. Think of Exotic and Indoor as strong performers, and Private Reserve as the curated shortlist of strains that rise to the absolute top.
